The economy has a huge impact on all churches. Money is often viewed as the root of all evils but apart from this david hoffmeister is the medium to build churches. Not only that, money is used for church growth. In fact, the church’s resources are used by the leaders to improve every aspect of the ministry.
Certainly, without these resources, the ministry will not be able to perform their planned activities for the betterment of the people. But one this is for sure. Hope can not be lost with God. This fact usually makes the church leaders strive hard to deal with difficult situations faced by the church. Church marketing is often the best option done with this.
Church advertising or marketing can be done in many forms. One of the most common ways is to print ads or place it on the web. Well this may be very effective to increase the number of the believers in a particular church. However, there are also church marketing ways which include the church’s actual practice. These include guest invitation and letting them have an overview on what the church is like. Lastly, there are also advertising ways used to seek help from the co-ministry from other places.
But before going too far, it is wiser to start doing what you can. Here are some of the known frugal church marketing strategies that will help in growing the church:
Widen Your Area
Although every church would want to preach to a huge number of people as possible, it is necessary to assess whether the church is capable of doing so. It is not a good idea to jump into things which you are unsure of. A good advice for you to execute is to preach to those people which are within your reach. Be sure that your ministry can cater the whole demographic area you plan to cover. The church will have a heavy workload if you try to exceed beyond its capability. This will only bring the church into a great dilemma.
Try to Go for Cheap Costs
Since money is very hard to earn, you have to try going for cheaper options whenever the church has something to spend money for. Even in church advertising, cheaper options should be selected. Let other church members take charge on specific finances. Of course, reputable and reliable people should be given such responsibility. It is a good help that there are certain people assigned to manage every financing activity. This is to be clear on things and avoid confusion.
Look for Joint Venture Chances
This is where co- ministries come in. Since you share a common church, you can ask for help from the ministries in different countries. Aside from that, there are also organizations and firms which are willing to joint with ministries. This will support the entire church as a whole.
Take Advantage on the Technology
If you really want to achieve your goal of church growth, you should recognize the benefits of using the web. It is needless to explain why. Just place your church advertisements online and expect that your sister ministries will help you. Not only that, your church will also have the chance to be recognized by the people.